Short on Resources? You Can Still Start a Business
Many people dream of being entrepreneurs, but extenuating factors can get in the way. Creating a business often requires startup capital...
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Social Sharks School
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7 Ways to Build Brand Authority with Your Content
In the digital age, an optimized online presence will most often hold the key to success. From lead generation to conversions and...
DIY Branding: Basics for New Business Owners
Branding is a bit of a nebulous concept, not easy to understand when you’re a newly-minted entrepreneur burdened with responsibilities....
Online Resources to Help Businesses Bounce Back From The Pandemic
There’s no question that COVID-19 has been tough for small business owners. As we get through the rest of the pandemic, you may be...
How SEO and Web Design Should Work Together
When the time comes to design your new website or rework your old one, you should keep a few guiding principles in mind. One of the most...
Why Entrepreneurs Love Living and Working in Fort Worth
Maybe you’ve been working on a business idea with great potential, but the cost of living in your current city is so high that you’re...
How Much You Should Invest In Marketing For Your Business?
If you want to expand your customer base and are in more of a maintenance marketing mode, a solid monthly marketing budget is the best...
12 Most Common Marketing Mistakes Business Owners Make
When small business owners get started with their new endeavor, their primary focus, most often, is to get as many customers through the...
Cost Effective Marketing Strategies That Actually Work for a Small Business
As a small business, marketing is a very important part of actually growing your business. However, it can also be expensive. Finding...
A Business Owner's Guide For Lead Generation
Let's start with defining a lead, and then we'll cover what online lead generation is, why you need lead generation, how you qualify...
Videos vs. Images: Which Drives More Engagement when Advertising?
62% of marketers find Facebook to be the most important social media channel for their business–yet content organically posted to...
How Can I Measure Customer Satisfaction?
Your customer satisfaction is an important part of running a successful business. If you want to measure satisfaction, you can use...
How To Set Up Effective Email Marketing Campaigns
While some might disagree, We firmly believe that email marketing is still an important and effective facet of digital marketing. It can...
The Best Digital Marketing Strategies To Grow Your Business In 2021
Starting a new business is no easy task and requires a lot of time and effort. You need to perfect your offering, select the right sales...
The power of Google Ads for Local Businesses
You know that local searches drive sales and that 80% of local searches result in a conversion. So why not use Google Ads for local...
5 Easy Ways You Could Transform Your Site into a Better “Salesperson”
The factors that sparks massive procrastination in selling may be the utter contempt for self-promotion, the fear of rejection, lack of...
6 Simple SEO Tips for Small Business Owners – Crossing the Red Tape in 2021
Search Engine Optimization is not just for big companies or organizations. As a small business owner, there's actually a lot of things...
3 Ways To Effectively Use Memes For Your Social Media Marketing
Looking for a fun way to engage people on social media? Have you considered using memes in your marketing? In this Social Sharks Class,...
The Importance of Getting your Business on Apple Maps and How to do it!
Business owners, big or small, face the unique and similar problem of patronage, location, the uncertainty of new locations and customer...
Improving & Maintaining Your Online Presence During A Pandemic
When it comes to running a small business, the current climate — thanks to the COVID-19 pandemic — is simply unprecedented. Depending on...
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