We’ve mastered the art of turning your Instagram followers into hot leads you can reach out to so you can keep growing your business.
Driving Organic Traffic To Your Profile.
Your instagram profile needs to have constant targeted traffic driving towards it. This can be done manually through liking, following, commenting, and interacting with your users. But no business owners have time for that.
Make sure your engagement system is effective.
What a bot does is interact with other people’s Instagram accounts so you don’t have to do it manually.
If programed correctly on a Instagram account with catchy content, a bot is like rocket-fuel for instagram marketing! It will multiply your rate of growth because it’ll allow your already-great account to be discovered many more people that you could have never reached if you were doing all of the interactions manually.
On the other hand, an incorrectly programed bot on an account that doesn’t have delightful content will likely ensure that your Instagram appears spammy because many more people will receive an irrelevant interaction from an account they dislike (yours). It’s a terrible first impression, and worse of all, it’ll be a big waste of your time, energy and money because it simply won’t generate any substantial growth.
Our Instagram Business Plan is the traffic tool you need to start the IG lead generation process by driving this organic targeted traffic to your profile through our engagement system. The best thing about it is that you will ALWAYS have our sharks managing and optimizing your campaign for you.
Reaching Out To This New Traffic.
The new targeted followers you are getting are because they are interested in what you have to offer. But now the step is turning these new followers into actual potential customers.
There are 2 proven and direct ways to speed up this customer acquisition process. You must reach out to them IN THE DIRECT MESSAGES and ASK FOR THEIR CONTACT INFORMATION. The message must be short, sweet, and to the point. Example: "Thank you for the follow! If you think you would ever be interested in generating more business, leave us your email or phone number and we will reach out to you with some valuable resources."
You have 2 options of doing this. You may either manually write out this direct messages to every new follower you receive or you can sign up for out Auto-Direct Messaging Plan where our system will automatically send out any custom direct message to each of your new followers.
The Follow Up.
The follow up with these potential clients after you receive their contact information is very important. The best way to use this contact information is the instant follow up and the long term follow up. If you receive their phone number, CONTACT THEM IMMEDIATELY to start building the relationship and find out what their needs are. If you receive their email address, send them an initial personal email introducing yourself, what you offer, and how you can work together.
If no business arises immediately from that contact information, you need to store their email and phone number in your email marketing database using a service like Mailchimp (it's free). This will now allow you to send marketing emails to these leads you have generated from IG and will serve as your businesses community that will hear about all of your updates, new products, new services, and more!
**We recommend sending out 1 email marketing blast per week to the email leads you generate and store!
The Summary.
The bottom line of marketing on Instagram to generate leads is that you need to engage with your audience in order for them to see you, follow you, and eventually interact with your business. There are many ways to do this manually or automatically. The key to success in generating the new followers into leads is to reach out to them individually with a nice message also asking for their contact info. Always remember, there is a reason these users followed you in the first place :)
Here are some other tips to keep the engagement high on your profile.
Post high-quality content that’s relevant to your brand and useful for your audience.
Give your followers special offers, contests, or giveaways that have the ability to go viral.
Use Instagram photo editor apps to make your pics look more professional.
Run paid advertising campaigns using custom-generated content.
Analyze your top, and worst, performing posts.
Use hashtags that are relevant to your brand.
Always reply to comments on your posts. Always reply to direct messages that are authentic.
Use the Instagram story feature to reach the followers that view stories more than their newsfeed.
